NIKE CHECKS



VOP WOULD LIKE TO HIGHLIGHT MS. CAROLINE DAVIDSON THE WOMAN WHO CREATED THE INFAMOUS NIKE SWOOSH FOR THE COMPANY FOR A MERE $35 IN 1971. FIRST, BEFORE WE BEGIN TO INDULGE IN THIS CONVERSATION LETS ACKNOWLEDGE THE FACT THAT THE ENTIRE COMPANY NIKE WAS WAS NAMED AFTER THE GREEK GODDESS OF VICTORY WHICH ALSO CAN CONNECT TO THE GODDESS NEITH IN EGYPTIAN MYTHOLOGY. SO FROM IT'S BEGINNING  THIS COMPANY'S ENERGY IS INFUSED AND LEAD BY THIS  SACRED FEMININE ENERGY, WHICH SEEMS TO HAVE BEEN EQUATED TO MUCH SUCCESS FOR THESE ANCIENT CIVILIZATIONS. (  a whole other deep subject)

CAROLINE WAS A GRAPHIC DESIGN STUDENT AT PORTLAND STATE UNIVERSITY WHERE NIKE'S CO FOUNDERS WERE WORKING AS A PROFESSOR AND A LEGENDARY TRACK COACH. ONE DAY CAROLINE WAS OVER HEARD SAYING SHE COULDN'T AFFORD A CERTAIN CLASS AND AUTOMATICALLY OFFERED A JOB WITH THE COMPANY( then BLUE RIBBON SPORTS). SHE WAS APPOINTED THE TASK OF COMING UP WITH THE COMPANY LOGO. CAROLINE STATED IN AN INTERVIEW IT WAS DIFFICULT TO COME UP WITH A LOGO THAT CONVEYED MOVEMENT AND THAT CAN BE PLACED ON A SHOE, SO 17.5 HOURS LATER AND FIVE DIFFERENT IDEAS THE CO FOUNDERS CHOOSE THE SWOOSH DESIGN BUT NOT WITH GREAT ENTHUSIASM, SHE WASN'T EVEN GIVEN THE CHANCE TO CLEAN UP THE DESIGN. AS SOON AS THE LOGO WAS PICKED NIKE BECAME THE SIGNATURE NAME FOR THE COMPANY AND IN 1971 THE BEGINNING OF HISTORY WAS MADE AND CAROLINE WENT TO WORK FOR THE COMPANY FOR SEVERAL YEARS.

NEARLY A DECADE LATER IN 1983 A PARTY WAS HELD FOR CAROLINE FOR HER CONTRIBUTION TO THE COMPANY WHERE SHE WAS GIVEN A GOLD DIAMOND SWOOSH RING AND 500 SHARES OF NIKE STOCK WHICH AT THE TIME WAS WORTH $150 (now worth $643,000 nothing compared to the billions)

WHERE THERE IS  SUCCESSFUL MEN BETS BELIEVE THERE IS A WOMAN BEHIND EACH AND EVERY ONE OF THEM. OUR PARTS ARE ALWAYS OVER LOOKED EVEN THOUGH WE ARE THE ENGINE THAT MAKES EVERY THING RUN. LETS GET BACK TO THIS SACRED FEMININE ENERGY AND REMEMBER WHO IS THE MOTHER GODDESS.  JAMES BROWN SAID IT BEST "THIS IS A MANS WORLD, BUT IT WOULD BE NOTHING WITHOUT A WOMAN OR A GIRL"

Comments

Popular Posts